Celebrity mixologist Anthony Caporale was inspired by his mom to make skinny cocktails. ”My mom is a health food nut,” he says. “I grew up with Prevention Magazine scattering the house and taking 14 vitamins a day.”

She suggested that he make simple syrup with low-calorie sweetener. He found success with the Truvia brand, and used it to create the Steve Collins cocktail — a Tom Collins with Truvia syrup — and the Lohito — a low-calore Mojito. Both of these cocktails were wildly successful at 48 Lounge in Rockefeller Center. ”The only problem I had with [Truvia] was the format it was available in: table top packets,” Caporale says. “My bartenders would have to rip anywhere from 500-1,000 packets a night using this tabletop product.”

Caporale approached Truvia, and consulted them on the new Truvia Behind the Bar product, a zero-calorie sweetener that makes a half a gallon of simple syrup at a time, no boiling necessary. Look out cocktail purists -skinny cocktails are here to stay.

Source

Truvia Brand Launches New Brand For The Food and Beverage Service Industry, Basil Buzz Magazine